Should you expand?
A handful of questions, about two minutes. First, whether the one you already have is actually profitable once everything is counted — if it isn't, that's the answer, and nothing further gets modeled. If it is, the cash the new one needs before it pays for itself, and what's most likely to break first.
Free, and no card. There's a real chance this stops after four questions — that's a real answer, not a shortened one.
Informational only — not audit, attest, legal, tax, or investment advice. This is arithmetic on the figures you enter; it is only as good as they are.
Most expansion failures are weak unit economics copied twice
A second location, a new product line, or a new platform all get modeled the same wrong way most often: someone takes the excitement about the new one and skips straight to it, without first asking whether the one they already have is actually paying for itself.
This tool asks that question first, at full cost — including the overhead that direct-cost math usually leaves out — and refuses to go further if the answer is no. If the answer is yes, it works out the cash the new one needs before it breaks even, shown as a range because nobody can know that figure exactly in advance, and asks the one operational question a dollar figure can’t answer: what breaks first if it works.
Frequently asked questions
Why does the tool sometimes stop after four questions?
Because the first question decides whether the rest is worth asking. If the location, product or platform you already have isn't profitable once its fair share of overhead is counted — not just the direct costs — then doubling it usually doubles the shortfall, not the profit. That's a real answer, and it's the most valuable thing this tool does, so it stops there rather than modeling an expansion on numbers that don't yet work.
Why is overhead allocation part of the profitability check?
Because direct costs alone flatter almost anything. Rent, insurance, admin and your own pay still have to be paid by something, and if a second location or product line is being considered, this one's fair share of those costs is what decides whether it's actually carrying its weight.
Why are months-to-breakeven and monthly burn asked as a range?
Because nobody can know either one exactly before something exists yet. Guessing a single number for each would look precise and wouldn't be. The low end of both gives a best-case cash need; the high end of both gives a worst case. The gap between them is the honest picture, not a smoothed-over average.
Why doesn't the tool score "what breaks first"?
Because it can't. Whether a business runs out of room, a key person's time, supplier capacity or working capital first is an operational judgment only the owner can make — this tool asks for it and reflects back what that specific ceiling usually means, rather than inventing a number for something it has no way to measure.
Do I need an account?
No. Every figure here is free with no email wall. Signing in only keeps the result so a later run can show you what moved.